Proximo Spirits’ Hangar 1 vodka is introducing a new limited-edition expression made from condensed fog that aims to raise awareness and funds for water conservation. Hangar 1 Fog Point ($125 a 750-ml. bottle) uses water collected in “fog catchers” located throughout California’s Bay Area and blends it with distillate made from Bonny Doon Vineyard’s 2012 Le Cigare Blanc. The company has partnered with the nonprofit group FogQuest—which plans and implements water projects for rural communities in developing countries—to erect the fog catchers in strategic locations. “We wanted to seek out alternative water sources,” says Hangar 1 head distiller Caley Shoemaker, noting the impact of California’s ongoing drought. “It took about six months of collecting fog to yield 300,000 gallons of water, which we used to make 2,400 bottles of Fog Point vodka.”
Hangar 1 will donate all profits from sales of Fog Point to sustainable water initiatives, including installing more fog catchers around the Bay Area. The brand is initially available at select on- and off-premise accounts in San Francisco, Los Angeles, New York City and Miami, as well as online at Reservebar.com. In addition, Fog Point will be sold from Hangar 1’s Alameda, California, tasting room when it opens later this year. For more information, visit Hangarone.com/fogpoint.