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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

Trends

  • Trends

Tequila Regains Retail Traction

Fueled by a growing interest in single barrels, additive free, and RTDs, Tequila continues rising at retail.

  • Trends

Spirits-Based RTDs Expand Horizons

Driven recently by lemonade and tea offerings, spirits-based RTDs continue rapid, mouthwatering growth

  • Features
  • Trends

Red Hot

The 2025 spirits and wine Hot Brands list spans 45 labels, led by Tequilas, RTDs, and imported wines

  • Trends

Retailers Set To Stock Super Bowl Parties

Consumers prep at home bars to celebrate the biggest sports extravaganza, historically topping nationwide TV viewer ratings

  • Beer Buzz
  • Trends

Bring The Heat

Beer poking is seeing a resurgence on-premise

  • Trends

Spirits Soften Under Tariff Pressure

Bourbon, Scotch, and Irish whiskey categories are most affected while the entire industry suffers from slow sales and stock shortages.

  • Trends

Wine Retailers Brace For Potential Tariff Fallout

Already facing numerous industry challenges, beverage alcohol retailers must now deal with new wine tariffs.

  • Trends

Retailers Support Their Communities Through Charitable Acts

Beverage alcohol store owners go the extra yard to raise money and awareness for humanitarian causes. 

  • Trends

Demand For Hemp-Derived THC Drinks Soars

With offerings that include seltzers, teas, lemonades, sodas, mocktails, and more, THC beverage sales are heating up off-premise.

  • Trends

Celebrate Rye Month With Sagamore Spirit

Reviving Maryland’s storied whiskey legacy.

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