Beer
Refreshing & Sessionable
Thanks to moderation trends, radlers are going mainstream
Beer’s “Hot Brands”
FMBs, Mexican brews loom large
Spicy Beers Fire Up Consumer Interest
Led by jalapeño, these beers have tapped into a whole cohort of spice lovers
Fresh Approach
Retailer The Fresh Market eyes a best-in-class beverage alcohol program
Seasonal Releases Down, But Not Out
Sales of seasonal beers have eased, but they still drive traffic at retail
Moderation Movers
Non-alcoholic brews are no longer lightweights in the beer world
Lager Days
In just five years of availability at Harland Brewing in San Diego, the brewery’s Japanese lager (pictured) now accounts for about 36% of its overall sales.
Partnership Pours
Collaboration beers continue to evolve, creating buzz and driving consumer interest
