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MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER
From Grain To Glass
The farm-to-table movement is starting to take hold in craft beer.
The Freshness Factor
Best-by dates and refrigeration are increasingly important selling points for beer.
Traditionally reliant on ads, beer turns to social media to get the message out.
Balancing The Beer Menu
The nation's bars face the enviable problem of having too much choice.
The social networking platform Instagram drives off-premise sales.
Venues see big advantages to turning the taps over to customers.
Managing The Shelves
The proliferation of beer styles and labels is posing shelf-set challenges for retailers.
Beer And Spirits Come Together
Once rivals, beer and spirits are now teaming up to cross-merchandise
Sixtels Are The Package Of Choice
The one-sixth barrel size, popular with craft brewers, makes its mark in the off-premise.
Seasonal Beer Venues Heat Up
Pop-up beer gardens, rooftops and other outdoor spaces drive on-premise sales.