Treasury Wine Estates has launched a new Pinot Noir label. Fighting Chance Pinot Noir ($26 a 750-ml.) is a blend of 90% Pinot Noir, 8% Petite Sirah, and 2% other red varietals, all sourced from such Santa Barbara County vineyards as North Canyon, Cat Canyon, and Fiddlestix. The new brand is made by winemaker Adam Poirier, who’s been with Treasury since 2016. Fighting Chance is available nationwide. For more information, visit Tweglobal.com.