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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

Trends

  • Trends

Mezcal’s Pricing Squeeze

Agave supply issues could have a big impact on the category.

  • Trends

Mezcal’s Momentum

Riding a surge of popularity on-premise, Mexico's other agave spirit continues to grow in the United States.

  • Trends

Control States And Wine

Alternative packaging for premium offerings and direct shipping help fuel control state wine growth.

  • Trends

Cider’s Craft Moment

National brands still lead in sales, but regional players are gaining.

  • Trends

Vodka’s Next Generation

With the flavor craze abated, vodka has entered a new era that looks to craft, quality, and simplicity.

  • Trends

Canned Wine Comes Into Its Own

The alternative packaging takes hold as a mainstream category.

  • Trends

Craft Beer’s New Retail Landscape

Beer retailers are becoming stricter in balancing the abundance of craft SKUs with their profitability goals.

  • Trends

Tours and Pours

Beer lovers are hitting the road, and retailers are reaping the benefits.

  • Trends

Rethinking American Brandy

Once seen as a sleepy, value-driven category, brandy has been exploding with upscale innovation.

  • Trends

Rum’s Upscale Run

The industry is investing, and the shelf space for high-end rums is becoming more crowded.

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