St. Louis-based Luxco Debuts Rebel Yell 100 Proof

The Bourbon is made with the same wheated mashbill as the brand’s core Kentucky Straight Bourbon.

St. Louis-based Luxco has debuted a new Bourbon in its Rebel Yell whiskey brand. Rebel Yell 100 Proof ($20 a 750-ml.) is made with the same wheated mashbill as the brand’s core Kentucky Straight Bourbon. The whiskey is available nationwide and sports new packaging that’s also rolling out across Rebel Yell’s lineup. For more information, visit Rebelyellbourbon.com.