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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

Jägermeister Orange Introduced

  • New Products

El Mexicano Añejo Launches

The latest offering from the Bañuelos family’s El Mexicano distillery is released

  • Beer Buzz

Seasonal Releases Down, But Not Out

Sales of seasonal beers have eased, but they still drive traffic at retail

  • Features
  • Mixology

Unsung Stars of the Cocktail World

In an ice-filled mixing glass, combine liqueur, vodka, vermouth, and verjus. Stir and strain into a chilled Nick and Nora glass. Garnish with a preserved lemon wedge.

  • Bar Talk

Zero-Proof Cocktails Grow Up

Bartenders are making a concerted effort to offer sophisticated cocktails without alcohol

  • Cocktail Hour

Transportive Tipples

At White Limozeen in Nashville, Tennessee, Demi Natoli shares memories through drinks

  • Features

Moderation Movers

Non-alcoholic brews are no longer lightweights in the beer world

  • Features

Rosé Seeks A Path Forward

Rosé wines fell last year, but key roadblocks to growth have cleared

  • Features

Going The Low-Cal Route

Low-calorie wines have shown strong potential for growth

  • Trends

Vinho Verde Sales Rising

Naturally aligned with trends for light, effervescent, low-alcohol wines, Vinho Verde adds a bounce to its step

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