
Non-alcoholic


Crowded Category
Flavored malt beverages continue to see a wave of new entrants.

Retailers Stock Up To Meet Memorial Day Demand
Seeking to rebound after a slow start this year, liquor stores aim to accelerate sales of RTDs, rosés, white wines, and spirits.

Non-alcohol Retail Revolution
A new crop of retail stores is focusing solely on alcohol-free drinks and functional beverages, creating a unique off-premise channel for consumers.

Kylie Minogue Wines Adds No Alcohol Sparkling Rosé
The brand’s first alcohol-free offering contains only 22 calories per 100 ml.

Delicato Unveils Relax Zero
The brand extension’s initial release is Alcohol-Removed Chardonnay.

Conscious Consumption
Low- and no-abv drinks have gone mainstream.

A Boom In The Making
Non-alcohol beer sales were up nearly 30% in 2023 in multi-outlet stores.

Beverage Alcohol Retailers Report Sales Dip, NA Spirits Growth For Dry January
Stores increase selections of non-alcoholic products and rely on national brands as consumers take a break from drinking.
