Retailers Bank On Tasting Events To Lift Sales
Wine and spirits sampling is key to increasing customer engagement and register rings in the off-premise.
The Vice Adds Sierra, Sevilla, And Las Amigas
All three new orange wines are sourced from Napa Valley.
Coppola Introduces Vibrance Pinot Grigio
Part of the brand’s Diamond Collection, the wine has 80 calories and 3 grams of carbs per 5-ounce serving.
Bread & Butter Launches Sliced Offshoot
The initial offering is a Chardonnay that contains 85 calories per serving.
Control State Spirits Remain In Positive Territory
Trade-up trends showed signs of easing last year, but outpaced volume growth.
Staying Power
Alaska’s Brown Jug goes to great lengths to serve its customers in The Last Frontier.
Takeout Drinks: The State of Play
Many markets still allow sales of to-go cocktails, though consumer interest is waning.
Bonterra Estate Collection Adds Sauvignon Blanc
The new varietal comprises organically farmed, estate-grown grapes from Mendocino.
Bread & Butter Introduces Sliced Offshoot
The initial release is a Chardonnay with 85 calories and 9% abv.
Retailers Stock Up To Meet Memorial Day Demand
Seeking to rebound after a slow start this year, liquor stores aim to accelerate sales of RTDs, rosés, white wines, and spirits.