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Great Memorial Day Expectations
Rosé and crisp white wines, RTDs, Tequilas, and THC drinks lead the way toward the summer of ’26
Tequila Regains Retail Traction
Fueled by a growing interest in single barrels, additive free, and RTDs, Tequila continues rising at retail.
Bourbons Sales Recalibrate
Sales of ultra expensive Bourbons have cooled, but super- and ultra-premium brands are still generating excitement
Spirits-Based RTDs Expand Horizons
Driven recently by lemonade and tea offerings, spirits-based RTDs continue rapid, mouthwatering growth
Easter, Passover Spring Wine Sales
Retailers tap grand tastings, social media blitzes, and traditional advertising to promote wines to observe religious celebrations
Warmer Weather Welcomes White Wines
Retailers are stocking Chardonnays, Sauvignon Blancs, Pinot Grigios, Albarinos, and Proseccos to help customers welcome a new season