• Features
    • City Scope
    • Mixology
    • Profiles
    • Trends
  • Departments
    • Bar Openings
    • Bar Talk
    • Beer Buzz
    • Brand Watch
    • Cocktail Hour
    • Events
    • Interviews
    • New Products
    • News Watch
    • Profile
    • Restaurant Openings
    • Shop Window
    • Sommelier Spotlight
    • Spirits Spotlight
    • Whisky Corner
    • Wine Sense
    • Wine Spotlight
  • Drinks Categories
    • Beer
    • Cannabis
    • Non-alcoholic
    • Spirits
    • Wine
  • Sectors
    • Off-Premise
    • On-Premise
Contact us at marketwatchcustserv@mshanken.com

Market Watch

Subscribe

MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

On-Premise

  • Bar Talk

Staying Power

Born during the pandemic, cocktail kits have found a permanent home at many bars.

  • Features

Onward In Oregon

Despite challenges in supply and production, Oregon wines are largely showing growth.

  • Features

California Comfort

Many on-premise operators are slimming down wine lists to focus on traditionally top-selling regions and varietals.

  • Features

Zero Proof, Explosive Growth

The non-alcohol spirits segment is seeing a massive increase in demand from consumers, bartenders, and retailers alike.

  • Features

American Brandy Awakens

This sleepy category is primed for revitalization.

  • Bar Talk

Crypto Cocktails

The digital revolution meets brick-and-mortar as bars and restaurant explore NFTs.

  • Cocktail Hour

Hometown Hero

Brad Jennings honors the South at North of Bourbon in Louisville, Kentucky.

  • Features

Vodka Holds Strong

The country’s leading spirit finds new ways to stay ahead by focusing on quality.

  • Mixology

Hitting The Mainstream

American single malt whiskies are on the rise—and so are cocktails highlighting them.

  • Features

Champagne Pops Its Top

The iconic French sparkler hits a new record high in the U.S.

Newer Articles Older Articles
Check Out The Current Issue!
  • Contact Market Watch Magazine
  • Subscribe To Market Watch Magazine
  • View Market Watch Magazine Archive

Late-breaking news on the spirits, wine and beer business.

Shanken News Daily
  • Impact Databank: French Wines Outperforming In The U.S.
  • Wine Spectator’s Napa Bureau Adds New Roles
  • News Briefs for September 10, 2025
  • Interview, Part 2: Paul Basford, CCO, Pernod Ricard USA
  • News Briefs for September 9, 2025
Follow Us On Social Media