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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

  • New Products

Simi Launches New Low-Cal, Low-Alcohol Wine

Brightful Chardonnay contains 80 calories per serving and is bottled at 9% abv.

  • Trends

Liquor Stores Entice Gen Z With New Signage, Health-Conscious Products, And Social Media

Beverage alcohol retailers embrace the latest inventory trends and marketing strategies catering to younger legal-drinking age consumers.

  • New Products

Boisset Collection Introduces DeLalisse Champère

The French sparkling wine was featured on the Netflix series “Emily in Paris.”

  • New Products

Cline Family Cellars Unveils Sonoma AVA Series

The new line features four wines, each sourced from specific vineyards in the region.

  • New Products

19 Crimes Adds Martha’s Lighter Chard

The lower-alcohol offering is made from California grapes and contains 80 calories per serving.

  • New Products

Raeburn Winery Introduces New Barrel-aged Chardonnay

Sourced from the Russian River Valley, the wine is only available at BevMo! stores in California and Georgia.

  • Trends

White Claw Enters Spirits Category With New Vodka Brand And Vodka-based RTD

The introduction of White Claw vodka and the brand’s spirits-based canned cocktail raises the stakes in the drinks industry.

  • New Products

Don Melchor Unveils 2020 Vintage

Sourced from Chile’s Alto Maipo Valley, the wine blends Cabernet Sauvignon, Cabernet Franc, Merlot, and Petit Verdot.

  • Trends

Liquor Stores Invest In Technology, Cooler Space To Keep Pace With Market Changes

From installing electronic price tags to upgrading software platforms, wine and spirits retailers are sharpening their competitive edge.

  • Features

Champagne Pops Its Top

The iconic French sparkler hits a new record high in the U.S.

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