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MarketWatchMag.com — MARKET INTELLIGENCE ON SPIRITS, WINE AND BEER

  • Trends

Imported Vodka Giants Grey Goose And Absolut Look To Reignite Growth

Bacardi and Pernod Ricard are investing in experiential marketing and other strategies for their flagship vodka brands.

  • Beer Buzz

Beer Rides The Nitro Wave

Nitro beers have gone from being a niche curiosity to a full-blown trend.

  • Profiles

Interview: Annette Alvarez-Peters On Costco’s Continuing Wine Dominance

Costco’s beverage alcohol manager reveals the chain’s best-selling wines, spirits and beers.

  • Mixology

Three Rum Cocktail Recipes For Spring

Leading bartenders share unique rum drink recipes.

  • Interviews

Alexander Murray & Co. Finds A Private Label Niche In Independently Bottled Scotch

Independent Scotch bottler Alexander Murray pursues a high-volume private label strategy.

  • Trends

Selling IB Scotch: How Top Retailers And Bars Merchandise Independent Bottlers

Independently bottled Scotch can be a key contributor to the bottom line.

  • Trends

Key Independent Scotch Bottlers

An overview of the most important independent Scotch bottlers whose products are available in the United States

Sonoma Wineries Hit The Acquisitions Trail

Rising interest in Sonoma continues to drive up vineyard prices—and accelerate the push toward sustainability.

  • Bar Openings

Davidoff Launches Upscale Cigar Bars In Las Vegas And Tampa

Cigar manufacturer Davidoff of Geneva is bringing luxury cigars and whiskies to the on-premise.

  • New Products

Ste. Michelle Launches Drumheller For The On-Premise

The Washington producer has released a new Columbia Valley–sourced, restaurant-focused wine range.

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